PICKING A DOMAIN
Things to Consider When Choosing a Domain Name
When considering your domain name, keep in mind how search engines operate and how your company or merchandise can be lost in a web of similar products.
Keywords are the Internet’s way of locating your domain name. It is always a good idea to keep your domain name closely related to the name of your company or the name of a particular brand you adhere to.
Shorter names can easily be recalled and used by prospective clients, but shortening your domain name to the point of unrecognition is a disadvantage.
A .com address is easy to find. Broaden the possibilities and consider using a .net or .org for your domain. There are several options available to you, and each can help identify your company from another. In some instances, it may be useful to secure addresses that may be misspelled or mistakenly appear like your domain name.
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